The IIMA US Alumni Association became a client in 2014 when they approached us to help design and develop a website for a new conference they were producing in New York City. There was little branding, if any, for the first annual conference so we originally worked with them to provide brand development and positioning for the first and all subsequent conferences.
The conference has ramped up for the 2016 version so once again we were called upon to revamp the website for this year's annual conference.